Content Comparison

This feature allows you to add new ads to your campaigns.

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Add ad

This option takes you to a form page where you should select the ad’s format, the file and its attributes.

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Import 3P ad server tag

This option takes you to a form page where you can import another Ad Server tag.

Two type of tags can be uploaded: HTML or Video Player.

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Additionally for HTML tags, the system allows the joint count of clicks by means of the insertion of MACROS.

These are the certified ad servers:

• Atlas.
• Doubleclick.
• E-planning.
• Sizmek (MediaMind)
• Mediaplex
• AdMotion

More information about this option > Counting Macro - Automatic Insertion

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Upload DCO

This option allows you to upload dynamic ads. The ads adapt themselves automatically according to the user’s profile based on a product library offered by advertisers in XML format.

To use this functionality, you should contract the DCO service. Please contact your account manager to request more information.