Content Comparison

Description:

This format appears fixed in the site`s content. The animation can have loop or remain stopped once the ad`s visualization is counted.

9.

Example:

Image Added

Implementation:

Banner - Generic Flash

This format should be associated to the 'variable' or 'fixed' type space where the piece will be located.

Image Added

...

Metrics:

               •              Impression: It counts when the video starts, in the first frame.

               •              Stay Time: It starts counting at the same time of the impression.

               •              Complete ad: To count upon the video animation completion.

Ad attributes:

External counting URL: In this field, external impression counting urls may be added, if sent by the advertiser/agency/network. Up to 3 urls may be added.

Flash background color:   Use the movie one/ Transparent / RGB Code: The flash background color may be chosen from the interface. Flashvars may be added in this field.

Ad delay: This option should be used only in specific cases in which the piece is not correctly visualized in Internet Explorer.

Ad position:   Left  / Right /  Centered / None. The ad position within the space may be selected by one of these options.

Custom Actions: Custom metrics may be added to measure specific events. More information here.