E-Planning SSP is the programmatic sell-side platform E-Planning uses, and it is connected to more than 200 programmatic buying platforms (DSP), which allows you to auction off millions of impressions per second efficiently. Our data centers are strategically located in different areas in USA, Europe and APAC, thus minimizing latency times and maximizing revenue.
How To Use the Platform
E-Planning SSP has a management platform with which you can, among other things:
- Manage your inventory
- See revenue reports in real time
- Set minimum prices or restrict the auction to specific countries, sites and spaces
- Block certain advertisers or creatives
- Manage users and means of payment
For more info about how to use the platform, please click here.
Implementation
E-Planning SSP supports different implementation methods, and can be integrated into several technologies and platforms simple and fast:
- Header Bidder, E-Planning’s proprietary Header Bidding’s wrapper js
- Prebid Server
- Prebid Server in AMP sites
- Sites using AMP
- Server to server connections, using the OpenRTB protocol
For more info about the implementation methods, please click here.