Description:

It is a video displayed in the middle of an article, with an expansion effect. It appears automatically playing. It disappears once played to completion.

9.

Example:

Implementation:

Banner - Expandable Flash (push)

Name and Title:

Creative’s name

Uploading:

You should choose the appropriate option to upload the Rich Media ad:


- Ad’s tag submitted by e-planning’s team:
Code submitted by the Rich Media Technical Support area.

Tag example: 0399e41df815fd80b47c01365bb52c189f


- Files that make up the ad:
Files programmed with Ad Magic Builder.

Associated spaces:

Mark the spaces where the banner/ad should appear. >> IMPORTANT! The ad must run in a 'variable' space.

Weekly Timetable:

Enable this time targeting if you would like to show the ad in specific time slots.
IMPORTANT: Please note that this targeting will only be applied to the ad that is being uploaded, not to the whole campaign.

Country Targeting:

Enable this targeting if you would like to target the ad to a specific selected country.



Click-through URL:

URL where the banner/ad is going to redirect the user.


Ad’s Priority and Weight in the Campaign:

Please make the selection according to the campaign. If its priority is 1 and its weight is 100, it will be shown more times.

Ad Attributes

Unexpanded ad size:

Indicate > widthx1px (Always indicate widthx1px - height).

Expansion direction:

Select the needed option.

Expansion speed:

It must be more than 0.

Start with expanded ad:

This format must 'always' start expanded.

External tracking pixel:

Enter the URL to track impressions in those cases where the ad requires it.

Flash background color:

Select the desired option.