High Impact Traditional Ads - Desktop and Mobile
The following formats have high visual impact, greater conceptual and visual quality, and they propose the user’s interaction with them. They can be easily uploaded as “traditional ads”, and they do not require Rich Media programming.
They apply to Networks or Sites that would like to add format options among their inventories, both Desktop and Mobile. Moreover, they do not require the webmaster to modify their codes. On the contrary, their implementation is simple.
They can also be used by Agencies or Advertisers that deliver tags to sites.
The available metrics for all cases presented are the following:
- Impressions
- Clicks
Desktop Formats
Expandable Rollover
This consists of a Flash ad which expands over the website content.
The expansion direction can be modified from the interface. The classic format expands downwards. However, you can also take advantage of the expansion towards the sides or upwards.
This format is uploaded as “Banner – Flash” and, in the ad attributes, you should select “Expandable (Rollover)” among the display effects.
The example shows a 728x90 ad, but it can be applied to all formats.
To learn more about how to program ads, you can click here: version 6/7 or version 8/9.
Push Expandable
This consists of a Flash ad that expands pushing the website content. When it folds, the web content displays normally once again.
The classic format expands downwards. However, you can also take advantage of the expansion towards the right side.
This format is uploaded as “Banner – Flash” and, in the ad attributes, you should select “Expandable (Push content)” among the display effects.
To learn more about how to program ads, you can click here: version 6/7 or version 8/9.
Layer to Button
This format consists of a Flash ad which starts by showing a layer that takes over the website content. When it is closed (either automatically or through a user-initiated action), it ends by means of a residual piece (button) that is placed in a specific spot in the website.
The layer’s position can be easily modified from the platform.
To learn more about how to program ads, you can click here.
Desktop and Mobile Formats
Preview
This consists of an all screen layer or page Preview that loads before the website content.
It is uploaded as “Layer – Flash/ GIF/ HTML/ JPG/ PNG” and, in the ad attributes, you should select “Interstitial” among the display effects.
In case it is a Flash ad, please check how to program it here.
Layer - Static
It is a floating ad that can be closed automatically or by the user after a specific time which should be configured in the platform.
It is uploaded as “Layer – Flash/ GIF/ HTML/ JPG/ PNG” and, in the ad attributes, you should select “Static” among the display effects.
In case it is a Flash ad, please check how to program it here.