Banner

This format is a banner of a selected size which may contain any kind of complement and different pages.

Upload in the interface:

Start from a Rich Media campaign > Add Ad Studio ad > Create Ad Studio ad: Enter Studio

On the first Studio screen select the format and its settings:

The banner may be of fixed size (in this case, it is recommended to bear in mind the device where the piece will be displayed) or it may also be Responsive.

IMPORTANT!

In case a HTML5 file is loaded in Ad Studio, it should be also responsive to work accordingly.

If not set as responsive, even if this fact is indicated in the platform, the ad will not adapt as expected.

Once the banner's size is selected press 'Create' to start creating the creativity.

This format consists of only 1 banner, which may likewise contain several pages.

The necessary components should be incorporated: See Components

It is possible to include a close button which, if activated by the user, the banner disappears from the site.

How it counts:

•    Ad start: When the ad is loaded.
•    Close ad: When the ad is closed by using the button 'Close ad'.
•    Clicks: When it is clicked by using the button 'Clicktag'.

If it has a video:

Play video: When “Play” is pressed for the first time.
Stop video: When “Stop” is pressed for the first time.
Ad stay: it activates per quarters of the video time.
Complete ad: When the video ends.