Herolens
El metodo correcto de insertar la macro de conteo y sincronizar el conteo de clicks respecto de los tags de Herolens, es asignando al atributo hr.clickThrough nuestra macro $ENC_LINKURL%26du%3d
<div id='hr-ad-container'></div>
<script>
var hr = {};
hr.clickThrough = '$ENC_LINKURL%26du%3d';
hr.cacheBuster = new Date().getTime().toString();
var frame = document.createElement('iframe');
frame.className = 'block';
frame.src = 'https://api.herolens.com/t/30d8f065cc4d308f2b40d705a1b53721/show.html?adId=4986&isScript=false&adSize=300x250&&clickThrough=' + hr.clickThrough + '&cacheBuster=' + hr.cacheBuster;
frame.width = 300;
frame.height = 250;
frame.style.border = 'none';
document.getElementById('hr-ad-container').appendChild(frame);
</script>