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01 - Ad Studio

01 - Ad Studio

Ad Studio is a platform to create ads for mobile devices.

There´s no technical expertise required. With Ad Studio you can create and distribute ads for mobile devices in a blink of an eye.

 

How to access Ad Studio from e-planning

The tool is integrated directly into our platform. To start using it, access the already established model with the ad(s) to be created in the Ad Studio platform.

The option to create ads of this kind is 'Add Ad Studio ad'.  Inside is a form, similar to others for loading ads:

 

Once the 'Create Ad Studio ad' button has been clicked on,  Ad Studio will open to start assembling the desired ad.

 

To see more details about the usage of the AS platform check the Manual.

 

What type of metrics can be obtained from ads created with AS?

The ads created in the studio are Rich Media, this means that the included metrics are:

  • Impressions/Clicks/CTR/Unique Clicks/Unique CTR/Frequency
  • View time
  • Ad beginning/Completed ad/Close ad
  • Interaction metrics (it depends on the components and the ad format used): Expand-Shrink banner area/Stop-Play audio/Stop-Play video, among others.


IMPORTANT!

This option is only available in accounts with active Rich Media service.
 

Please contact your Account Executive or the Commercial area to find out more about the service and it´s fees.


 

More information!

- Tool video presentation

- Tutorials:

 

- Demos: