Sponsor Campaign Calendar
The 'Sponsor campaign calendar' is located in Inventory>Sponsor campaign calendar. It is a very useful tool to control two sponsor campaigns are not sold in the same spaces for the same category of advertisers.
This avoids the problem to sell a campaign to Ford and Volkswagen simultaneously, as many of these advertisers are not eager to buy if they should share with their competitors.
Here, you may see the campaigns which comply with the following:
- They must be 'Sponsor' type
- They must be programmed to run as from the date they are consulted.
- They must be associated to run in one or more 'Space groups'.
-They must belong to Advertisers to whom a 'Industry' has been associated (I.e. Food and Beverages).
When the screen is accessed 2 select are displayed: 'Industry' and 'Space groups'. You should select the one you want to check:
In case there are elements for the selection made, all sponsor campaigns of the selected advertiser category will be displayed in the selected group of spaces:
In the description you may see the activation and completion time and the 'Advertiser - Campaign Name'. Click on it to access its view.
There are 2 other alternatives to see the calendar:
Per Week
List (Agenda)