Retargeting targeting

Retargeting targeting allows you to show your campaign to users who have executed a conversion code.

To use it, select the Retargeting option in the Add targeting menu.

Open

You can select two different options for targeting:

• Disabled: the campaign will be displayed regardless of whether the user executed conversion codes.

• Segment by profiles: the campaign will be shown exclusively to users who have executed the selected conversion codes.

You can create new conversion codes in the Conversions tab