Sites targeting

Site targeting allows you to define positively or negatively in which sites the ads should be shown.

To use it, select the Sites option in the Add targeting criteria menu.

Open

You can select three different options for segmentation:

1. Deactivated: the campaign will be displayed indistinctly on any site.

2. Domain targeting: the campaign will be displayed exclusively on the selected sites.

3. Negative domain targeting: the campaign will be displayed anywhere except the selected sites

You can then select the sites from the list using the Add button.

It is also possible to import a text file with the domains you want to select. To do this, import a text file (.txt) with one domain per line. For example:

site1.com
site2.com
site3.com

Other targetings

In the same section you can find other options related to this targeting:

Open

1. Page position: allows you to select the position of the spaces where the campaign will be displayed

2. Do not show the campaign on Facebook or Instant Articles

3. Do not show the campaign if the domain is unknown

4. Show on all pages, or only on the home page of each site or only on the internal pages of each site.